A precise role
Potential applications include product provenance, digital certificates, ownership history, archival records, and unique product identity. The principle is simple: technology should solve a real problem.
Product identity
A luxury object may have an identity connecting physical and digital information. A useful record can connect a unique identifier, provenance, history, attributes, and verification.
The future archive
A House preserves designs, ideas, craftsmanship, stories, and cultural moments—not only products. A digital archive supports institutional memory and gives future designers and clients a path into the past.
Integrity without illusion
A blockchain can preserve what was recorded and when. It cannot prove that the original physical information was true. The physical-to-digital relationship still needs accountable examination.